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September Is Life Insurance Awareness Month

The life insurance industry has created a month-long public awareness campaign to encourage you to take stock of your life insurance needs. Life Insurance Awareness Month is coordinated by Life Happens®, a non-profit organization dedicated to educating consumers about life, health, disability, and long-term care insurance.

No one likes to think about dying. However, if your loved ones could suffer financially when you die, it's something you should discuss. It is important to consider how your family would survive financially if, suddenly, you werenít there to provide for them, and it goes far beyond the funeral. Where would the money come from to pay for monthly bills, the mortgage, and the kids' education costs? Would your loved ones be able to maintain the same lifestyle? These are the questions that Life Happens and Western & Southern Life want all Americans to ask.

Life insurance provides funds to your family after your death. These funds help to replace your income and can help your family meet many important financial needs like funeral costs, daily living expenses and college funding. What's more, there is no federal income tax on life insurance benefits. Additionally, life insurance proceeds do not go through probate, so a policy's benefits often have an immediate effect.1

Let us help you find the way. We will talk to you about your needs and your dreams, and provide to you a customized report. The decision is yours: There is no pressure, and no jargon.

1 Western & Southern Life does not provide tax or legal advice. Please contact your tax or legal advisor regarding your situation. The information provided is for educational purposes only.

The Western and Southern Life Insurance Company, Cincinnati, Ohio, operates in DC and all states except AK, CT, ME, MA, NH, NY and VT. Western-Southern Life Assurance Company, Cincinnati, Ohio, operates in DC and all states except AK, ME, NH, NY and RI.

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Last Updated: 12/14/2017